Body Wash meets Zero Waste

Do you want to significantly reduce your waste, your plastic consumption and only transport the active ingredients to your home? Discover a new eco-friendly shower ritual. Easy Shower Tablets is a shower gel, refillable in a single bottle, which contains tablets to be diluted in hot water. Based on our anionic surfactant Texapon^® SFA UP Powder the tablets turn into a gentle, creamy cleansing action with a high foaming property. Thanks to our COSMOS approved biopolymers Verdessence™ Xanthan and Verdessence™ RiceTouch, this minimalist formulation offers an alternative to synthetic polymers and leaves skin feeling comfortable. Live this experience and have fun towards a sustainable world!

Product Name	Product Description	Claim Hint
Texapon^®SFA UP Powder¹	A very mild, anionic surfactant suitable for solid, zero-waste rinse-off products and solutions not containing EO.	Very mild² to eyes, skin & mucous membrane and suitable for tear-free concepts. Pleasant foam sensory, smoother skin acceptance, creamy, rich foam, very nice smell & stable bubbles. 100% derived from renewable feedstocks, sulfate surfactant alternative, RSPO certified Mass Balance, without undesired by-products (e.g. 1,4-dioxane, PEG, etc.),
Verdessence™ RiceTouch	100% plant based sensory powder with small particle size provides powdery light and smooth skin feel and is ideal for matte type cosmetics	Readily biodegradable Recommended for natural / organic formulation concepts Approved by COSMOS
Verdessence™ Xanthan	Excellent stabilizer and thickener for emulsions and surfactant-based formulations.	100% derived from natural, renewable feedstocks Suitable for vegan concepts³ Approved by COSMOS
¹ Suitable to the requirements of COSMOS V.4 entering into force in 2023. ² New mildness data available page 22. ³ BASF provides customers with information for vegan suitability assessment. Compliance with a particular vegan label is unintended and responsibility of the cosmetic product manufacturer