Segments & Sustainable Solutions
Our segments & sustainable solutions
Specialized in the Personal Care business
Nobody knows your business like you do – good to know your partners at BASF Personal Care speak your language. And because we make it our business to know your business, we have created dedicated teams specializing in the main market segments we serve.
AP/Deo
Offering solutions for freshness & confidence
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Hair Conditioning/Shampoo
Performance and passion for beautiful hair
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Hair Styling
Expressing Individuality
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Oral Care
Oral health and protection to smile about
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Skin Rinse-off
Skin cleansing, that knows how to care
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Sun Care
Industry experts in UV protection
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