Beauty brands: Clean up your act!
We want amazing skincare and hair care that’s good for our bodies and our planet
When consumers speak, beauty brands listen. The message we’re sending is clear: we want skin and hair care products that are gentle, ethically-sourced and made with wholesome ingredients. Clean conscience, clean skin, clean hair. Great deal, right? And if our products come in unique formats that cleanse in a time-saving, convenient way, that’s just icing on the cake!
Clean Beauty News & Events
Clean Beauty Stories
Clean cleansing is socially responsible - and in high demand
Try five hair and skin cleansing formulations designed for a greener, cleaner beauty routine.
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Verdessence: The beauty of biopolymers in personal care
Designed for natural products, a new line of biopolymers offers sustainability benefits and effective performance
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Taking AP/Deo to New Heights
Consumers are increasingly interested in personal care products that are not only effective, but also provide them with a sense of well-being and comfort, which is why the AP/Deo market continues to grow globally.
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Skin-mimicking tech adds pollution protection to your skincare lineup
Scientists from BASF Care Creations are certain they can do more. That’s why they came up with Mimiskin, a natural polymer alternative that mimics the skin’s lipid particles to form a protective film. As we know, imitation is the sincerest form of flattery.
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Beads with benefits: A biodegradable alternative to microplastics
Gentle, natural and eco-friendly? Here’s an exfoliator we all want in our drawers.
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