Home Care and I&I Insights

At BASF, we don’t simply keep up with the trends. We create them. And we help brands move the industry forward. Our market insights are the result of in-depth research and analysis combined with the experience of a team that has always been part of your success.

Technical articles

Find the tips, research, and information you need to solve your formulation challenges and create winning products.

Market Insights

Data-driven consumer and industry trends.

Rather than keeping pace with industry trends, we’re setting industry trends – and helping our partners do the same. Dive into our market insights to learn the latest and reach out to us any time with comments or questions. We’re here to help.

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